Our Story

BĀO & ROOT was born from a love of nature and the richness of African heritage. Our mission is simple: skincare that is authentic, effective and deeply connected to the earth.

A message from our founder

Rosey Gold

“I created BĀO & ROOT as an extension of my passion for authenticity, nature and my African roots. As an artist I’ve always celebrated rhythm and culture and this skincare line is no different. Each product is crafted with all natural ingredients inspired by African traditions, designed to nourish skin while honouring the earth. Beyond sound, this is my way of sharing the beauty, strength and soul of where I come from.”

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Crafted with Knowledge

Our leading skincare experts created formulas that blend traditional botanicals with modern science, bringing the purest organic ingredients together in perfect balance.

  • Rooted Ingredients

    We source the purest ingredients our earth has to offer, including Shea Butter from West Africa, Moroccon Argan Oil and a selection of other organic botanicals. Each ingredient is carefully chosen for its natural ability to cleanse, nourish and protect.

  • Supporting Locals

    We work hand in hand with local communities to ensure every ingredient is ethically sourced. By supporting local producers, we help sustain livelihoods while honouring wisdom passed down through generations.

  • From the soil to the World

    We track our entire supply chain from sourcing to formulation to ensure transparency and integrity. Every product we craft carries the story of its roots, bringing together heritage and natural richness to the global stage through organic skincare.